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Clear Whey Protein: what is it and why is this protein format all the rage?

What is Clear Whey Protein?

The Clear Whey Protein is a new form of whey, derived from whey like classic whey , but ultra-filtered.
Unlike standard whey (rather creamy, like a milkshake), clear whey gives a clear, light and refreshing drink. light, refreshing drinkIt's more like a juice or protein lemonade.

In short: the same protein base, but a different different filtration process that changes the texture and eating experience.

 


 

Why is Clear Whey so appealing?

1. An alternative to classic whey

  • Fruity taste (lemon, peach, red fruit, tropical...)

  • Light, thirst-quenching texture

  • Ideal for those who don't like thick shakes

2. Identical protein intake

  • On average 20 to 24 g of protein per serving

  • Low in sugar and fat

  • Content of BCAA comparable to standard whey → excellent for muscle recovery

3. Better digestion for some

Many athletes report easier digestion than concentrated whey , as clear whey is often produced fromwhey isolate.

 


 

Who is Clear Whey Protein intended for?

  • For athletes who want to vary their protein sources

  • For those looking for a post-workout drink

  • For those who find classic whey too heavy or indigestible

  • For lovers of protein supplements who want an innovative innovative and trendy format

 


 

Clear Whey vs. Classic Whey : key differences

Features

Classic Whey (concentrate/isolate)

Clear Whey Protein

Texture

Creamy, milkshake-type

Clear, fruity drink type

Digestion

Sometimes heavy (depending on lactose)

Lighter, often better tolerated

Protein intake

20-25 g per dose

20-24 g per dose

The perfect moment

Snack, breakfast

After training, a refreshing drink

Popularity

Classic and widespread

Trend, strong growth

 


 

Why has Clear Whey become so popular?

  • Fitness & lifestyle trends Fitness: athletes are looking for fun, modern alternatives.

  • Changing tastes shift from heavy shakes to lighter drinks.

  • Effective marketing Gourmet formats (lemonade, mojito, frozen peach) that appeal to a wider audience.

  • Rapid adoption by major brands MyProtein, Optimum Nutrition, Nutrimuscle... all have released their own versions.

 


 

How to use Clear Whey Protein?

  • Mix one dose (25 g on average) with 300-400 ml of very cold water.

  • Leave to stand for a few moments to obtain a clear texture.

  • Ideal after trainingbut can also be eaten as a snack.

 


 

Points to watch

  • Price often higher than classic whey (more costly manufacturing process).

  • Limited availability depending on flavor.

  • Artificial taste sometimes considered too strong by some.

 


 

Conclusion

The Clear Whey Protein is much more than a fad: it's the logical evolution of protein supplements.
With its light texture, fruity flavours and efficacy equivalent to traditional whey , it is appealing to an ever-growing audience, from experienced athletes to occasional fitness enthusiasts.

If you're looking for a refreshing alternative to classic whey , clear whey is probably the ideal supplement for you.